How To Spot a Zombie
Zombie industries are all around us–these are businesses whose models have ceased to be relevant and they’re just waiting for something better to knock them over. This doesn’t mean they’re not still earning money–some of them are earning quite well, thank you. And it doesn’t mean that they’ve been artificially resurrected with government stimulus money, although those certainly seem to be zombie-like.
No, I’m talking about industries and businesses that don’t yet know they’re dead. The ones whose future demise is as certain as the next big earthquake: we don’t know quite when, and we don’t know quite where, but the prospect that somebody will huff and puff and blow the house down has a probability of 1.
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